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Showing posts with label Dealership. Show all posts
Showing posts with label Dealership. Show all posts

Simple Tips When Buying a Second-Hand Car

With the current economic situation not showing any kind of real change, more and more people are looking at a second-hand car market when thinking of getting the next vehicle. Because of this second-hand car prices have not fallen as much as people initially thought they would. Therefore, if you are in the market for a second-hand car. I hope the tips in this article will provide you with some essential tools that will enable you to get the best deal possible.

Although very obvious, the first thing that you would want to consider is what kind of car you want to purchase. And in fact perhaps even before that, you need to determine what your specific requirements are. If you have ever bought a car before, especially a new one, then the salesman will ask you searching questions about yourself such as the size of your family, whether you travel to work or not etc, your interests and so on. All of these questions, although polite and sounded like the salesperson has an interesting new, they are really all aimed at establishing what kind of vehicle would most suit your needs so that he would be better equipped to sell you it. Just as the thousand does this work, so why not ask yourself the same question so that you are clearing your mind exactly what kind of vehicle you want.

I will give you an example: my brother, who works in the aerial installation business once went out to purchase a new van, but came back with a sports BMW!

The Importance of Dealerships Responding to Reviews Online

Word of mouth used to be the most sought after advice when it is time to seek a dealership to buy a new car. The advice of a friend or family member was much more powerful than any advertisement that a dealership can put on TV or the radio. Now word of mouth endorsements have a prominent place online in the form of reviews. No longer are word of mouth recommendations relegated to close friends and family. Now more than ever, it is easier for consumers to go online and find out how other consumers feel about a dealership and their products. That's why it is so important for dealerships to respond to the reviews their consumers post. Just like they would thank a consumer in person for positive responses and remedy negative situations, dealers must manage their reputations online.

Being Present on Review Sites
Before dealers can respond to their customers, they must make sure that they are present on review sites. This is especially important considering 69% of consumers looking to purchase a vehicle will read comments about a dealership, according to Yahoo. Sites like Yelp, G+Places, Dealerrater.com, YP.com and Superpages are all major sites that all dealerships should have their information on. It is through these sites that consumers will post their comments or reviews about a particular dealership.

Dealerships should also encourage consumers to post reviews online about their dealership. According to the same study done by Yahoo mentioned above, 86% of reviews about dealers were positive. Recommendations from fellow consumers resonate much more with potential consumers researching a dealership than a dealer or salesman's recommendation. This positive word of mouth endorsement online can go a long way for a dealership trying to attract new consumers.